Today's Veterinary Practice

JUL-AUG 2014

Today's Veterinary Practice provides comprehensive information to keep every small animal practitioner up to date on companion animal medicine and surgery as well as practice building and management.

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Page 5 of 83 Today's Veterinary Practice July/August 2014 4 10 PET HEALTH BY THE NUMBERS Focus on Canine Behavior Statistics extracted from data collected from the medical records of nearly 2.3 million dogs and 470,000 cats presented to more than 850 Banfield Pet Hospitals in 2013. 38 FOCUS ON PHARMACOLOGY methimazole: management of Feline Hyperthyroidism David Bruyette, DVM, Diplomate ACVIM (Internal Medicine) Methimazole (oral and transdermal) is a safe and effective medication for the treatment of feline hyperthyroidism. Dr. Bruyette discusses drug administration and monitoring, plus 10 key points of owner education. 51 ACVN NUTRITION NOTES Practical approaches to Feeding the Cancer Patient Korinn E. Saker, MS, DVM, PhD, Diplomate ACVN When nutritional support is overlooked in pets with cancer, malnutrition can develop and jeopardize patient health. Learn how tumors impact nutrition and how to develop and implement an optimal nutrition support plan for each patient. 56 IN-CLINIC FORM step by step: Feeding the Pet with Cancer Korinn E. Saker, MS, DVM, PhD, Diplomate ACVN July/August 2014 • Vol 4, No 4 Contents ColumNs A Peer-Reviewed Journal 58 63 56 72 38 6 editor's note 12 Today's veterinary news 78 Advertiser index 58 PRACTICE BUILDING Beyond the Yellow Pages Part 2: Client matchmaking tools Travis Meredith, DVM, MBA, Diplomate ACT, and Christine Meredith, VMD The authors share their firsthand experience with and the key features of 3 online platforms—,, and—designed to assist practitioners in attracting new clients. 63 ON YOUR BEST BEHAVIOR Q & a: the Use of medications in Canine Behavior therapy Ilana Reisner, DVM, PhD, Diplomate ACVB Behavioral medications can make a significant difference in the management of a variety of problems. Most important, they can help facilitate a positive outcome in otherwise complicated behavior cases. 69 HEARTWORM HOTLINE Key Findings from the 2013 american Heartworm society survey Stephen Jones, DVM Every 3 years, the American Heartworm Society (AHS) conducts a nationwide survey of veterinarians to study trends in heartworm incidence. The latest survey reflects data from more than 4,300 veterinary clinics and shelters, representing 3.5 million patients. 72 VITAL VACCINATION SERIES Kennel Cough revisited Richard B. Ford, DVM, MS, Diplomate ACVIM & ACVPM (Hon) This article provides an overview of canine infectious respiratory disease (CIRD) from the perspective of clinical manifestations and prevention, including vaccines and vaccination protocols. 80 THE BACK PAGE: VETERINARY VIEWPOINTS a Conference Focused on Doing more to save Lives An Interview with Aimee Gilbreath

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