Today's Veterinary Practice provides comprehensive information to keep every small animal practitioner up to date on companion animal medicine and surgery as well as practice building and management.
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May/June 2014 Today's Veterinary Practice 75 PracTice Building | BeyOnd THe yellOW PageS—ParT 1: clienT engagemenT TOOlS tvpjournal.com The Vet app (petvetapp.com) is owned and marketed by in-Touch mobile, a new arrival to the animal health indus- try, and offers an intriguing platform for interacting with your client base. The Vet app is a practice-specific, cus- tomized application, available for download for iOS and android devices. Key Features The Vet app offers multiple features that foster a prac- tice's relationship with clients outside of the exam room experience. 24/7 Client Access from their Phone. Through the app, a practice has the ability to capture a valuable piece of real estate on their client's smart phone. each time a cli- ent uses their phone, accesses a map, a game, or social media, your practice's app sits among the other favorites. tap-to-Call/tap-to-Email. clients do not have to search through their contacts or search online from their phone for your practice's contact information. One-touch phone and email features make it easier for them to contact a mem- ber of the practice team. Schedule Appointments (Medical, Grooming, Board- ing). The Vet app provides a direct portal for clients to request appointments for medical care or complimentary services such as boarding or grooming. refill Medication and Supplies. One feature of real inter- est is a streamlined portal for clients to order medication refills through the app. as many practices struggle to com- pete with online pharmacies and consider partnering with tHE VEt APP if you own a smart phone, you've bought an app. in fact, you might be reading this latest issue of Today's Veterinary Practice on the TVP iPad app, available in the iTunes store. a 2012 study by the nielsen company found that more than half (50.4%) of u.S. mobile subscribers own smart- phones and from 2011 to 2012, the average number of apps per smartphone grew from 32 to 41. The average app user spends almost 40 minutes every day utilizing apps on their phone. Set your marketing on autopilot with targeted campaigns Collect reviews automatically to enhance your online reputation Gain exposure to countless consumers through the Intuit Local network demandforce.com/todaysvet 800 210 0355 " " Demandforce offered everything we wanted in one complete solution. Kelly Searles, Bigger Road Veterinary Clinic TVP_2014-0506_PB_Marketing_PART1.indd 75 5/24/2014 11:23:42 AM