Today's Veterinary Practice

JUL-AUG 2012

Today's Veterinary Practice provides comprehensive information to keep every small animal practitioner up to date on companion animal medicine and surgery as well as practice building and management.

Issue link: http://todaysveterinarypractice.epubxp.com/i/75883

Contents of this Issue

Navigation

Page 5 of 91

A Peer-Reviewed Journal Contents +VMZ "VHVTU $0-6./4 6 Advertiser Index 7 Editor's Note 8 Publisher's Memo 9 Today's Veterinary News 85 Journal Club 34 CLIENT HANDOUT How To Enhance Your Pet's Environment Joel D. Ray, DVM 41 HEARTWORM HOTLINE Doxycycline in the Management of Heartworm Disease Clarke Atkins, DVM, Diplomate ACVIM (Internal Medicine & Cardiology) Doxycycline adversely affects Wolbachia organisms, which have a symbiotic relationship with heartworms; thus, this drug plays a role in treatment of heartworm disease. 45 IMAGING ESSENTIALS Small Animal Elbow and Antebrachium Radiography Danielle Mauragis, CVT, and Clifford R. Berry, DVM, Diplomate ACVR Elbow and antebrachial radiographs are used to closely evaluate traumatic injuries, soft tissue swelling, and thoracic limb lameness in dogs and cats. 70 52 PRACTICAL DENTISTRY Introduction to Oral Neoplasia in the Dog & Cat Brook A. Niemiec, DVM, FAVD, Diplomate AVDC The key to successful therapy for oral masses is early detection and definitive diagnosis. 52 r 7PM /P 59 PRACTICE BUILDING Keeping Up with Today's 45 Technology and Social Media Karen E. Felsted, CPA, MS, DVM, CVPM Client expectations are changing and practice teams need to determine what technology benefits the team, patients, and clients. 63 PRACTICE STEP BY STEP Leveraging Social Media Communication Sheila Grosdidier, RVT, PHR Follow these 10 steps to establish an online presence, connecting your practice to clients, potential clients, and business alliances. 70 HOT TOPIC Preserving Your Parasite Preventive 59 Program Christine M. Meredith, VMD, and Travis B. Meredith, DVM, MBA, Diplomate ACT The challenge of parasite prevention isn't necessarily awareness; it's the reality that consumers are turning to sources outside the practice for preventive products. 75 TODAY'S TECHNICIAN Developing a Nutrition Program in Your Practice Heather Lynch, RVT, LVT Veterinary practices need to maximize their influence as pet care experts to help owners make well-informed nutrition decisions. 81 TOP TEN Behavioral Medicine: Top 10 Tools for Success Ilana Reisner, DVM, PhD, Diplomate ACVB Behavior problems are common—these tools will help primary care veterinarians diagnose and manage them safely and confidently. 88 THE BACK PAGE Pioneering Today's Care & Tomorrow's Cure The Motto of the ACVIM Foundation 75 todaysveterinarypractice.com t GBDFCPPL DPN UPEBZTWFUFSJOBSZQSBDUJDF 4 Today's Veterinary Practice July/August 2012

Articles in this issue

Links on this page

Archives of this issue

view archives of Today's Veterinary Practice - JUL-AUG 2012